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Following an unprecedented outpouring of charitable giving, the Paso del Norte Community Foundation has announced an ambitious new goal for El Paso Giving Day.
The organization is challenging members of the community and local businesses to help nonprofits raise a total of $3 million for the El Paso Giving Day campaign, which runs through 11:59 pm Thursday, November 14.
“Yesterday, El Pasoans gave twice as much on the first day of early giving as they’ve given in the entire history of El Paso Giving Day, which started in 2016,” said Tracy Yellen, CEO of the Paso del Norte Community Foundation. “Add to that the generous support of Walmart’s $1 million match and we’re confident that the business community, nonprofit organizations and their supporters are poised to make even more history and meet the new $3 million goal.”
Walmart will match the first $1 million given to qualifying nonprofit organizations yesterday. Because of the speed at which El Pasoans gave, that cap for matching funds has already been met.
“El Pasoans have again answered the call to big-heartedly help their friends and neighbors,” said Todd Peterson, Walmart vice president and regional general manager. “We’re inspired by their generosity and resilience and we know that working together this community can reach the new goal which has been set before it. We are thrilled to have helped create momentum for El Paso Giving Day with Walmart’s million dollar match challenge and invite others to continue the effort and help take El Paso Giving Day to an even higher level. “
El Paso Giving Day will take place on November 14. The Early Giving period runs through November 13. Thousands of dollars in incentive prizes are available for nonprofit organizations who receive meet incentive prize challenges slated for November 14 including “power hours” and “most unique donors.”
This year, El Paso Giving Day is just the beginning. Walmart will donate an additional $500,000 to qualifying nonprofits in celebration of volunteerism through El Paso Giving Time which runs from November 15 to December 31.
Other interested businesses who would like to add matching funds to the philanthropic movement should contact the Paso del Norte Community Foundation at (915) 544-7636.
A running tally of donations and matching funds is available online
By the Numbers
| Early Giving Donations: | $1,621,974 |
| Walmart Match: | $1,000,000 |
| CURRENT TOTAL:
*Preliminary figures as of 3pm on November 8, 2019. Subject to change.
|
$2,621,974 |
| UPDATED TOTAL GOAL: | $3,000,000 |
| **Total donations between now and 11:59pm on Thursday, November 14. |
| Nonprofits Receiving Donations So Far | Nonprofits Qualifying for Walmart Matching Dollars | Nonprofits reaching the $50,000 cap for Matching Funds | Unique
Donors |
Total
Gifts |
| 158 | 103 | 6 | 1,037 | 1321 |
*Preliminary figures as of 3pm on November 8, 2019. Subject to change.
For more information on El Paso Giving Day and El Paso Giving Time, please visit the website or follow El Paso Giving Day on Facebook or Instagram.
