• September 28, 2020
 El Paso Holocaust Museum launches rebranded giving campaign: ‘Defenders of Justice’

El Paso Holocaust Museum launches rebranded giving campaign: ‘Defenders of Justice’

As part of its efforts to educate the Borderland community about the dangers of hate, intolerance and antisemitism, El Paso Holocaust Museum and Study Center has launched a rebranded version of its annual giving campaign.

“We are very excited to launch El Paso Holocaust Museum’s Defenders of Justice campaign. Not only will this campaign garner support for the Museum, but it will also help us connect with even more people in our community through education and the promotion of unity and equality,” said Jamie Flores, Executive Director of the El Paso Holocaust Museum and Study Center.

The Defenders of Justice campaign began August 17th and features elements of Holocaust history which are relevant to many of today’s social issues and events, including hate crimes and indignities perpetrated on all minority populations.

These elements consist of the various badges used on prisoners in Nazi concentration camps and are prominently placed in campaign assets such as a 30-second commercial, poster artwork, email and digital ads.

The two-month registration drive aims to help EPHM continue its mission to teach the lessons of Holocaust history in order to combat prejudice and intolerance through education, community outreach and cultural activities.

The 30-second commercial and a virtual tour of EPHM can be found via this link, where users can also register to become a Defender of Justice by making a one-time annual donation.

[pdf-embedder url=”https://elpasoheraldpost.com/wp-content/uploads/2020/08/EPHM-Campaign-Poster.pdf” title=”EPHM Campaign Poster”]

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