Helen of Troy’s portfolio of beauty brands continues to lead the way in industry-wide rankings.
On Monday, officials announced that their Revlon One-Step Hair Dryer and Volumizer won Allure magazine’s 2019 Best of the Beauty Awards in the “Brush Dryer” category.
“Allure goes through an eight-month process where 61 editors and beauty experts test and validate 7,000 items across all Beauty categories, regardless of price, and choose the best of the best,” said Eric Hansen, Senior Vice President of Marketing, Global Beauty. “We are truly honored to receive this award, as it’s a gold standard award and one of the most prestigious in the Beauty industry.”
“The -in-one hair dryer not only dries hair but creates volume to achieve a sleek blowout. It detangles hair and also protects the scalp and hair from heat damage,” officials explained.
The Revlon One-Step Hair Dryer’s ‘Gold Standard’ award is the latest award for Helen of Troy’s portfolio of well-known beauty brands.
Last year, the Revlon Copper Smooth Flat Iron won the Best in Hair award for Best Flat Iron in Ebony‘s 2018 Beauty & Grooming Awards. Earlier this year, Helen of Troy’s Hot Tools CurlBar was featured among Good Housekeeping’s top curling iron picks.
In addition to Revlon, other well-known beauty brands in Helen of Troy’s beauty division include Brut, Pert, Sure, Infusium 23 and Bed Head.