Noodles & Company Restaurants headed to El Paso, Las Cruces

Noodles & Company officials announced that they have entered into a multi-unit franchise and area development agreement with Carlos Hill, the President of Tsunami Enterprises, LLC and four new restaurants are planned for El Paso and Las Cruces.

“We are thrilled to partner with Carlos and his team as we expand the Noodles’ brand in new territories,” said John Ramsay, vice president of franchise sales.

“Our goal is to seek operators who share our brand values and who are passionate about meeting our guests’ needs, and we believe Carlos is an ideal partner. We are confident that the Noodles’ unique brand strengths and brand activation strategy will resonate in this new market and our team is ready to support Carlos as he opens these new restaurants.”

Company officials say the new restaurants will come to the area during the next three years, with the first scheduled to open its doors by the Fall of 2022.

“I look forward to expanding Noodles & Company’s presence in West Texas and Southern New Mexico,” said Carlos Hill, owner of Tsunami Enterprises, LLC. “I’ve always been a fan of the brand and its impressive and unique offering of global flavors. The Noodles & Company brand appeals to a broad range of lifestyles, convenience, and dietary needs, and I believe there are many underserved fans in this area who will be ecstatic when our new restaurants open.”

Founded in 1995, Noodles & Company has been serving noodles and flavors that patrons know and love as well as new ones. From Wisconsin Mac & Cheese to Zoodles and Other Noodles, company officials say they serve “a world of flavor in every bowl.”

With more than 450 restaurants and thousands of team members, Noodles was recently named by Forbes as a winner of America’s Best Employers for Diversity Award 2021 and America’s Best Employers for Women Award 2021.

Additionally, the company also has been named one of the Best Places to Work by the Denver Business Journal for its unique culture built on the value of “Loving Life” which begins by nourishing and inspiring every team member and guest who walks through the door.

Potential franchise partners can go online to start the discovery and application process, including financial disclosures and requirements.

For more info, click here.