• May 16, 2022
 SDI Technologies Expands Main Distribution Center in El Paso

SDI Technologies Expands Main Distribution Center in El Paso

On Tuesday, the El Paso City Council approved an incentive package resulting in the expansion of SDI Technologies’ main distribution center leading to more jobs.

Via a news release city officials stated, “This agreement will double the size of their employees and greatly increase their investment in the community.”

“This partnership is a testament to the commitment we have to existing business in our community,” Mayor Dee Margo said. “Oftentimes economic developers are too focused on attracting new business that they forget to take care of the businesses in their backyard. We are very fortunate to have success in growing companies that already call El Paso home.”

Founded in 1965, SDI Technologies designs, manufactures, and distributes a broad range of consumer electronics that are both innovative and high in quality. SDI markets these products under some of the world’s most recognizable brands such as iHome and Timex.

“SDI Technologies is exactly the type of company we want in El Paso. These type of advanced manufacturing and advanced logistics jobs is what our community is looking for. This agreement will show similar companies that we are serious about bringing similar businesses to El Paso,” City Manager Tommy Gonzalez said.

The El Paso distribution center serves retailers and consumers all over the U.S. SDI will be doubling their permanent workforce within 5 years and invest over $15 million in the community. SDI has six offices throughout North America and Asia with over 400 employees.

“The most important reason why El Paso was the number one contender among other cities, was the strength and capabilities of its workforce. A large number of our employees have been with us for over 25 years. We are where we are in our industry in no small part thanks to them,” said Ed Nehmad, Vice President of Operations for SDI Technologies Inc.

Deputy City Manager Cary Westin said one of the most exciting aspects of this deal is that SDI is investing in their El Paso distribution center when they could be investing in their other locations.

“This truly is a sign that El Paso is a place the private industry is ready to invest in,” Westin said.  “Now is the time to continue our efforts and aggressively pursue businesses interested in relocating to El Paso.”


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