e-Commerce South Shore Furniture to Build Warehouse in El Paso

E-commerce specialist South Shore Furniture announces the acquisition of over 6 acres of land and an investment of $8 million in El Paso.

“El Paso’s strategic location along the U.S.-Mexico border and its connectivity throughout North America makes it the obvious place for us to create a foundation for further growth,” said Jean Fortin Vice-president of Supply Chain and Logistics at South Shore.

South Shore officials said the company will build a brand new 132,000 sq.ft. building and will create 18 new jobs that will pay above the median hourly wage for El Paso County.

“The e-commerce battle is complex. To be a leader, a company needs a sophisticated and vertically integrated IT and logistics system, as well as amazing, personalized customer service and trendy and smart product solutions. We need committed people to continue innovating and growing,” states Jean Laflamme, president and CEO of South Shore Furniture. “One of our key success factors as a company is to devote a lot of energy to employee development by promoting training and enjoyment on the job.”

The company fosters and encourages internal transfers and promotions. Currently, the company is recruiting in Distribution & Logistics, Customer Service and IT for its operations in El Paso’s Vista del Sol District.

The new 132,000 sq.ft. building will feature a colorful and vibrant work environment to help employees embody the company’s values of teamwork, innovation and fun at work.

“El Paso’s business friendly environment and our strategic location keeps attracting leading companies to invest in our region and in our people. We are excited about South Shore’s decision to grow its operations here and look forward to working with the company,” said El Paso Mayor Dee Margo.

“It’s encouraging and very telling when you see companies that once leased space make the long term investment to actually purchase land and establish their company in our community. Companies like South Shore, who already do business in El Paso, decided to grow with our community given the clear value they’ve experienced in our location, competitive cost of living, our talented workforce and business friendly environment. We look forward to seeing South Shore flourish and continue building its presence in our community,” said El Paso County Judge Ruben Vogt.

“We have been saying that the borderplex region is the center of commerce for North America and South Shore’s announcement shows why this is true,” added Jon Barela, Chief Executive Officer at Borderplex Alliance. “They are betting that our region can help them strengthen their logistics network and that our workforce embodies the values that have allowed South Shore to grow and stay an industry leader.”

Using South Shore Furniture’s new online store, consumers can shop for affordable ready-to-assemble furniture and décor products from the comfort of their home. The company’s vision is to make furniture and décor shopping inspiring, but simple, every step of the way. To learn more visit: southshorefurniture.com.

Established in 1940, today the company also takes advantage of the powerful web platforms run by the most important online players such as Amazon, Walmart, Wayfair, and many others.

Founded in 1940, South Shore Furniture is one of the first manufacturing companies to specialize in the online sale of furniture. Its success hinges on a team of over 1,000 employees who work at one of its 6 locations, 3 of which are located in the United States.

South Shore Furniture offers a range of over 1,000 products divided into several categories: bedroom furniture, office furniture, storage solutions, furniture for babies and kids, as well as mattresses, sofas, bedding and other décor accents.