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Tag Archives: whataburger

Video+Story: Whataburger, Nike, and the ‘Sole’ of an Artist

With his family’s encouragement, Jake Danklefs turned a childhood hobby into an artistic business — with a year-long waiting list.

Jake Danklefs’ sneaker obsession started when he was four years old.

“My brother was 14, into basketball and cool shoes,” Danklefs says. “My mom was an artist. All those things combined into me drawing shoes at an early age.”

Nearly 30 years later, Danklefs owns and operates Dank Customs, creating one-of-a-kind shoes — primarily sneakers — at a home studio in San Antonio. His work has gained the attention of Whataburger (he’s making four original designs), Hollywood (he and colleague Phil Macias created 200 pairs for the TNT show “Animal Kingdom” at South by Southwest) and NBA royalty.

“LeBron James was my first big celebrity order,” he says. “He wanted to commemorate his second championship with the Miami Heat. He left the design up to me.”

Danklefs customized a pair of LeBron 10s with gold sparkles and black and red trim. When James shared a photo of the shoes on social media and wore them for a Sports Illustrated cover shoot, everything changed.

Suddenly, everyone wanted their own pair of Dank Customs.

Before the Sports Illustrated cover, Danklefs could turn an order around in four or five months. But with orders skyrocketing, supply couldn’t meet demand.

“After that, it turned into a year,” Danklefs says.

Highs and Lows

Danklefs remembers drawing original sneaker designs as young as age six. His mom sent the drawings to Nike, “but we never heard back.” The first time he put paint to shoe was with his mom’s nail polish, adding different logos and coloring the eyelets on a pair of old Vans.

As he got older, the real world stole his focus. Danklefs was a full-time energy efficiency consultant, quietly customizing sneakers on the side, when his father was diagnosed with cancer.

“I quit my job so I could spend more time with him and focus on Dank Customs,” he says. “He wanted me to do the same. He saw what I was doing and really wanted me to push to make it work.

“I had been in an apartment, working on a folding table at the couch. Before he passed, he bought me this house. He wanted me to expand this business.”

Next steps

Danklefs makes leather goods under a second name, Wesco, after his father’s old construction equipment business. It gives him a chance to play with different materials, which he’d like to bring into Dank Customs.

“There’s a lot of things paint just can’t do,” he says. “I’m trying to do more cut and sew using designer bags or different hides. It creates a way more shocking appearance.”

His biggest artistic influences come from another industry — auto designers Chip Foose, Jesse James and Aaron Kaufman are at the top of the list.

“They take the extra step to do things beyond just perfect,” he says. “They do things that nobody else takes the time to do.”

That’s the same kind of commitment Danklefs has to his own designs, which can cost thousands of dollars. “There are a lot of people doing what I do with no artistic ability or design influence,” he says. “My work is time consuming and detail oriented, and you can see the difference.”

Want a chance to lace up your own one-of-a-kind Whataburger kicks?  Share your favorite customer order in our #WhataThoseContest.  Check out the RULES here.

Chihuahuas, Whataburger Team Up for Annual Food Drive at Southwest University Park

The El Paso Chihuahuas are teaming up with Whataburger to host the Third Annual Food Drive at Southwest University Park.

The drive will take place Friday, May 19ththrough Monday, May 22nd when the Chihuahuas host the Oklahoma City Dodgers (Los Angeles Dodgers affiliate). The drive will benefit the El Pasoans Fighting Hunger Food Bank.

Fans are encouraged to donate non-perishable food items as they enter through the gates of Southwest University Park during the home series.

Chihuahuas fans who donate three (3) or more canned goods, non-perishable food items, or a minimum monetary contribution of $1, Whataburger will give each donor one (1) coupon good for a free Whataburger, while supplies last. Every $1 donation produces up to 10 meals.

“It is a privilege to team up with Whataburger and Chihuahuas fans to help the El Pasoans Fight Hunger Food Bank where we all can make a significant positive impact on our community,” said Vice President and General Manager Brad Taylor.

Food collection will take place at the Santa Fe Gate entrance one hour before each game during the series. Fans are asked to donate canned vegetables and fruits, soups, high protein items such as tuna and peanut butter, boxed pastas and cereals, and staples such as packaged rice and beans.

Fans may also make monetary donations.

The Chihuahuas and Whataburger exceeded their 2016 goal, collecting more than 10,000 meals to feed local homeless, including 397 pounds of food equaling 330 meals. The Chihuahuas are looking to meet or exceed the 2017 goal of 10,000 meal donations during the drive.

“Whataburger is looking forward to working with the El Paso Chihuahuas to fight hunger in our city,” said Whataburger Director of Operations Henry Apodaca. “When our neighbors are in need, it’s important to treat them like family and do what we can to help. Thanks to the generous support of Chihuahua fans and loyal Whataburger customers, we’re grateful for the opportunity to serve the El Pasoans Fighting Hunger Food Bank.”

In addition to the food drive, the Chihuahuas Volunteer Pack presented by Helen of Troy will be volunteering at the El Pasoans Fighting Hunger Food Bank headquarters on Saturday, May 20th from 8 a.m. until 12 p.m.

The Pack, alongside Whataburger representatives, will be assisting with sorting food, cleaning, office work, and other duties as needed at the warehouse. Anyone interested in joining the Helen of Troy Volunteer Pack can register here: bit.ly/All_Paws_In.

Great seats are still available for the Chihuahuas homestand and are on sale now at epchihuahuas.com or by calling (915) 533-BASE. Guests are encouraged to purchase early and from the Chihuahuas Box Office for the best prices and savings!

The remainder of the homestand includes:

Thursday, May 18, 2017  |  Gates: 5:30 p.m.  |  First Pitch: 6:35p.m.

Yappy Hour

Thrifty Thursday presented by KLAQ, KFOX, Univision, TriColor, What’s Up

Thank You Thursday

Friday, May 19, 2017  |  Gates: 6 p.m.  |  First Pitch: 7:05p.m.

Mascot Mania presented by GECU

Flat Screen Friday presented by KTSM and Hot 93.5 FM

Saturday, May 20, 2017  |  Gates: 6 p.m.  |  First Pitch: 7:05p.m.

Pirate Night

Pirate Eye Patch Giveaway

Fireworks Spectacular presented by KVIA and KISS FM

Sunday, May 21, 2017  |  Gates: 5 p.m.  | First Pitch: 6:05 p.m.

GECU Bark at the Park

Clifford the Big Red Dog presented by KCOS

Kids Day presented by KCOS, Telemundo, Sunny 99.9

Kids Socks Giveaway

Monday, May 22, 2017  |  Gates: 9:30 a.m.  |  First Pitch: 11:05 a.m.

Matinee Game

Baseball In Education – Art

Military Monday presented by KHEY Country and Power 102

For more information on all of our promotions and to purchase tickets, visit epchihuahuas.com.

Whataburger Announces ‘Burger Verse Contest’ for National Burger Month

In honor of National Burger Month in May, Whataburger is calling fans to participate in the #BurgerVerseContest poetry contest.

“When we were deciding how we wanted to celebrate National Burger Month, we discussed all of the impressive social media content our customers have submitted over the years,” said Pam Cox, Vice President of Communications for Whataburger. “The #BurgerVerseContest was born! It’s our way of encouraging more of that creativity and rewarding our customers for their loyalty. We can’t wait to see what our fans submit!”

Rhymers and rappers alike will submit their best Whataburger poetry for the chance to win a moment of fame on Whataburger’s social media channels, free Whataburger for a Year and a $500 Ticketmaster gift card.

The company has seen a variety of Whataburger-inspired art over the years, from Whataburger odes to Honey Butter Chicken Biscuit songs and even tattoos, which sparked the idea for the poetry contest.

Here’s how the contest works:

• For three weeks beginning May 3, fans and poets alike can share their Whataburger-inspired poems (70 words max) on Whataburger’s Facebook, Twitter and Instagram channels
• Poems will be judged based on originality, tone and whether the poem meets submission guidelines outlined below
• Each week during the contest, Whataburger will share three of the best poems as Whataburger-branded graphics on their social media channels and ask fans to vote for their favorite
• Each weekly winner will receive free Whataburger for a Year and a $500 gift card to Ticketmaster so winners can select concert tickets of their choice
• Visit Whataburger.com for full contest rules and more information

Submission Guidelines Poem must:

• Mention Whataburger or a Whataburger menu item
• Be composed of 70 words or less
• Not include profanity
• Not mention other companies

Chihuahuas, Whataburger Host Second Annual Food Drive at Southwest University Park

The El Paso Chihuahuas and Whataburger are teaming up for the second year to fight hunger in El Paso by hosting a food drive at Southwest University Park.

The drive will take place beginning today, Thursday, May 19th through Sunday, May 22nd when the Chihuahuas take on the Round Rock Express (Texas Rangers).

Fans are encouraged to donate non-perishable food items as they enter through the gates of Southwest University Park during the home series. All items will go towards the El Pasoans Fighting Hunger Food Bank in an effort to help meet the goal of 1,600 meal donations during the drive.

“Whataburger and the Chihuahuas had a successful drive last year and we are teaming up again to help El Pasoans Fighting Hunger Food Bank,” said Chihuahuas General Manager Brad Taylor. “This is a great partnership that will help provide meals to families in the El Paso area.”

Food collection will take place at the Santa Fe Gate entrance one hour before each game during the series. Fans are asked to donate non-perishable items that include canned vegetables and fruits, soups, high protein items such as tuna and peanut butter, boxed pastas and cereals, and staples such as packaged rice and beans. Fans are also encouraged to make monetary donations.

For every fan that donates three (3) or more canned goods, non-perishable food items, or a minimum monetary contribution of $1, Whataburger will give each donor one (1) coupon good for a free Whataburger, while supplies last.

“Whataburger is proud to partner with the El Paso Chihuahuas to help them meet their fundraising goal of 1,600 meal donations this year,” said Whataburger Director of Operations Henry Apodaca. “We believe no one should have to struggle with hunger, and we’re glad to do our part to invest in our community.”

In addition to the food drive, the Chihuahuas Volunteer Pack presented by Helen of Troy will be volunteering at the El Pasoans Fighting Hunger Food Bank headquarters on Saturday, May 21st from 8:00 a.m.–12:00 p.m.

The Pack, alongside Whataburger representatives, will be assisting with sorting food, cleaning, office work, and other duties as needed at the warehouse. Anyone interested in joining the Helen of Troy Volunteer Pack can register here: bit.ly/All_Paws_In.

A limited number of reserved seats are still available for the homestand and are on sale now at epchihuahuas.com or by calling (915) 533-BASE.

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