• October 23, 2021
 Local Developer Announces New 63 Acre Mall for Northwest El Paso

Local Developer Announces New 63 Acre Mall for Northwest El Paso

El Paso-based developer River Oaks Properties has announced plans to build the largest pedestrian-friendly outdoor retail center in West El Paso.

West Towne Marketplace will be an open-air retail and entertainment destination located on the northeast corner of Interstate 10 and Paseo del Norte. The center will feature gently curving tree-lined streets and native plants. It will be built to include gathering spaces designed to encourage relaxation.

15034 View 01 09-14-15West Towne Marketplace will include more than 500,000 sq. feet of retail, restaurants and entertainment. It will be built on 63 acres in one of the El Paso region’s fastest growing commercial, retail and residential areas.

It will feature a large grocery anchor, big box, sporting goods and clothing retailers, along with a movie theater, specialty retail stores and signature restaurants.

West Towne Marketplace is being designed by Butler Design Group, Inc., a national recognized design firm based in Phoenix.

Founded in 1968 and locally owned, River Oaks Properties is the oldest and largest shopping center developer in El Paso. River Oaks currently has six other retail centers under construction.

The anticipated completion date for the center is October 2017.

B West Towne Marketplace ST10 100sc 100dpi 2015 09 14


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  • Wow, has no one noticed west El Paso has a mall at the corner of Sunland Park and I-10, and it’s EMPTY! It’s been there 25 years now, and rarely hits 100% occupancy, and is right now without 3 stores facing each other in front of Sears and Forever 21. Who comes up with these plans to dump more and more shopping centers within spitting distance of each other when most small local businesses can’t afford to lease at the current rates, and large companies don’t see a return on putting big stores in malls anymore. Even Las Palmas at George Dieter isn’t 100% occupied, and that’s a major intersection with a variety of anchor stores.

  • John is right sunland park is struggling and besides it is just another Generican mall with huge parking lots. You know mostly everyone will go to one store, hop on their f550 and drive to the store next to it. After that hop back on the f550 get a burger at the new johnny rockets and then hit up the newest urgent care center for a shot of insulin. Good thing urgent care centers have abundant parking lots, but hey we need to build build build and keep this crazy economic machine running.

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